Placeholder — the typography needs something to render.
The fastest way to read a page is to not render eleven trackers before the first paragraph. The fastest way to write a page is to know what you want to say before you open the editor. Both feel obvious. Neither seems common.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua — but in English, mercifully, and with fewer em-dashes per square inch.
- A paragraph is a unit of thought, not a unit of scroll.
- A sentence should be read once, not reread.
- A link is a promise that the thing on the other side is worth the click.
More soon.